The Challenge
• Complete absence of a digital platform to showcase services or receive customer requests.
• Competition from other cleaning companies with established websites.
• The need to design a professional WordPress website from scratch, SEO-friendly, reflecting service quality and meeting customer needs.

The Goals

1. Develop a professional WordPress website, SEO-compatible, enabling customers to explore and request services easily.
2. Enhance user experience (UI/UX) to ensure ease of use and increase engagement.
3. Deliver the website within 1-2 months as a fully functional product ready to attract customers.

The Strategy

1. UI/UX Market Analysis
   • Analyzed competitors’ cleaning websites to understand strengths (e.g., simple design) and weaknesses (e.g., complex navigation).
   • Focused on designing a clean user interface (UI) aligned with customer expectations.
2. User Behavior Study
   • Researched target customers’ behavior to identify needs, such as clear service displays and easy communication.
   • Prioritized features like a “Call Now” button and a quick service request form.
3. WordPress Website Design with SEO Compatibility
   • Designed a responsive WordPress website with a custom, fast-loading theme, SEO-friendly, using calm colors and clear fonts.
   • Created main pages like “Our Services” (home, office cleaning), “Pricing,” and “Contact Us,” optimized with H1/H2 tags and keywords like “cleaning services.”
   • Used WordPress SEO plugins (e.g., Yoast SEO) to improve structure and keyword optimization.
4. Testing
   • Tested the website on multiple devices (mobile, tablet, desktop) to ensure compatibility and performance in WordPress.
   • Conducted usability testing with a sample of users to refine navigation and functionality.
5. Website Delivery to the Client
   • Delivered the final website within one month with an easy-to-use WordPress dashboard and a user guide for content management.
   • Provided brief training for the client’s team to update services or pricing using WordPress.